In Episode 4 of A Virtuous Business, Da-hyun discovers critical evidence at the police station. He phones Bitna to notify her that they have identified the vandal who caused the graffiti. Bitna and Daon face the offender, Tae-sik, in a hardware store. 

Tae-sik says his actions were prompted by his view that Jeong-sik hurt his wife. Jeong-suk is surprised and disappointed by Tae-sik’s rationale. She demands an apology before departing, expressing her regret at the decline of their once-positive relationship. If you’re wondering what else happened in the episode, keep reading this piece.

Jeong-suk’s Determination and the Growth of Her Business 

A Virtuous Business Episode 4 begins with Ms. Heo Young-ja seeking a higher rent, which poses a financial challenge for Ju-ri. Ms. Heo argues that Ju-ri’s store’s location draws more customers. Ju-ri seeks advice from her son, Dong-u, who pushes her to look for a side career. Ju-ri joins the other women in selling the Fantasy Lingerie line for extra money.

Hyun brings the solved graffiti case to his boss, Jae. Jae believes Jeong-suk only fixed the situation to avoid trouble. Jeong-suk, on the other hand, is defended by Hyun, who praises her strength and tenacity. Hyun’s devotion to Jeong-suk grows stronger, but his coworkers appear to be distancing themselves from him, opting to have supper alone.

Jeong-suk’s Determination and the Growth of Her Business 
Credits: Netflix

Later in A Virtuous Business, the four women—Jeong-suk, Ju-ri, Bitna, and Daon—are getting ready for their new business venture. They plan to increase lingerie sales and perform customer surveys. However, many others in town are unwilling to interact with them because of societal stigma. 

Da-hyun, a 30-year-old fire investigator, decides to take part in Jeong-suk’s poll. Despite feeling embarrassed about the intimate inquiries, Da-hyun’s participation demonstrates their increasing bond.

Also Read:- A Virtuous Business Episode 3 Review

Da-Hyun’s Investigation and Personal Struggles

Later in A Virtuous Business episode 4, Jeong-suk overhears rumors about a prospective town gathering to close her shop. Despite the criticism, Jeong-suk stays undeterred. She confronts her doubters, emphasizing her will to make a life. 

Her determination begins to persuade several others, including a few cops who agree to complete her survey. Jeong-suk’s fierce energy impresses the other women, who give her credit for their accomplishments.

Da-Hyun's Investigation and Personal Struggles
Credits: Netflix

Da-hyun watches Jeong-suk train with a punching bag. He admires her tenacity and strength. Later that night, they share a sweet moment, and Da-hyun admires her resilience. Jeong-suk understands the significance of his words as cherry blossom petals fall around them, creating a beautiful mood.

In the episode’s epilogue, Da-hyun is haunted by recollections of a previous fire. He has a dream about a baby who catches on fire and is rescued by an anonymous figure. This dream appears to be tied to his current inquiry, raising further concerns about his history and its role in the fire mystery.

How Did It End?

Episode 4 of A Virtuous Business expands on Jeong-suk’s character as she perseveres in the face of adversity. The episode depicts her development as a tenacious entrepreneur who refuses to let societal pressures or personal setbacks derail her ambitions.

Her exchanges with Da-hyun offer an emotional dimension to their blossoming romance, which develops subtly in the corporate drama.

How Did It End?
Credits: Netflix

The graffiti subplot heightens tension and depicts small-town dynamics, in which misunderstandings and personal grudges can grow into broader conflicts in A Virtuous Business episode 4. Ju-ri’s financial troubles and desire to enter the lingerie industry provide some comic relief while also emphasizing the subject of women gaining empowerment via their jobs.

The overarching mystery of the fire, which Da-hyun is researching, lends suspense to the plot and suggests deeper ties between the individuals. With love tension growing between Jeong-suk and Da-hyun in A Virtuous Business, and the community gradually warming up to the women’s cause, the episode lays the groundwork for future conflict and character development.

Conclusion

Episode 4 of A Virtuous Business continues to showcase Jeong-suk’s resilience as she navigates business challenges and social prejudice. Her unyielding determination inspires those around her, while her deepening connection with Da-hyun adds emotional complexity to the story. 

Da-hyun’s struggle with his past, tied to the fire mystery, introduces intriguing layers to his character. With the lingerie business gaining momentum and tensions rising within the town, the episode effectively sets the stage for future conflicts and character growth. 

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